SIGMA America reveals Black Friday pricing

November 16, 2020November 21, 2020 GaryPageau Sigma

SIG MA Corporation of America has announced limited-time Black Friday pricing on a variety of popular photography products through Monday, December 7, 2020 at authorized US dealers. SIGMA is also offering a Zero Percent Financing option for Cine lens purchases, currently available through the end of 2020, as well as discounts on purchases of multiple Cine lenses.

For the first time ever, SIGMA America will offer Instant Savings on both the 24-70mm F2.8 DG OS HSM | Art zoom lens and the mirrorless-exclusive 24-70mm F2.8 DG DN | Art. In addition, some of SIGMA’s popular Art prime lenses – the 35mm F1.4 DG HSM | Art, 50mm F1.4 DG HSM | Art and 85mm F1.4 DG HSM | Art – will feature savings for a limited time.

24-70mm F2.8 DG DN | Art – $40 Savings / Price: $1,059

24-70mm F2.8 DG OS HSM | Art – $240 Savings / Price: $1,059

18-35mm F1.8 DC HSM | Art – $120 Savings / Price: $679

24-105mm F4 DG OS HSM | Art – $100 Savings / Price: $799

35mm F1.4 DG HSM | Art – $200 Savings / Price: $699

50mm F1.4 DG HSM | Art – $150 Savings / Price: $799

85mm F1.4 DG HSM | Art – $150 Savings / Price: $1,049

70-200mm F2.8 DG OS HSM | Sports – $160 Savings / Price: $1,339

16mm F1.4 DC DN | Contemporary – $50 Savings / Price: $399

30mm F1.4 DC DN | Contemporary – $50 Savings / Price: $289

45mm F2.8 DG DN | Contemporary – $100 Savings / Price: $449

56mm F1.4 DC DN | Contemporary – $50 Savings / Price: $429

Mount Converter MC-11 – Sony capability – $100 Savings / Price: $149

Mount Converter MC-21 – L-mount lens access – $100 Savings / Price: $149

A number of additional SIGMA photo products – including the SIGMA fp full-frame digital camera, all-in-one 18-300mm DC Macro OS HSM | Contemporary, ultra-close focusing 105mm F2.8 EX DG OS HSM Macro, and both versions of the stellar 150-600mm DG OS HSM telephoto zoom – will offer ongoing Instant Savings through the end of November.

Filmmakers can also take advantage of SIGMA’s recently announced Zero Percent Financing option when making an investment in Cine lenses. When purchasing Cine lenses from an authorized SIGMA Cine dealer, buyers can apply for financing with available terms of 12 Months (0%), 24 months (2.49%) or 36 months (3.9%). This promotion is currently available through Dec. 31, 2020.

In addition, while pre-made Cine lens kits have always come with a discount, SIGMA is now offering the option to pick specific lenses for specific needs with “Build Your Own” lens kit discounts up to 15% off retail price.